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Zehnder Welcomes Polowczuk to Public Relations
BATON ROUGE, La. – Zehnder Communications has hired Susan Polowczuk as public relations account executive. An award-winning PR specialist, Polowczuk will help promote a variety of…Maroon 5 Most Mentioned in Jazz Fest Social Media
NEW ORLEANS – Maroon 5 edged out Fleetwood Mac as the act mentioned most frequently in social media posts during this year’s Jazz & Heritage Festival, while Crawfish Monica was the mos…Engage + Innovate, or Die
The world of advertising is changing. New forms of persuasion are continually being developed. As experts, it's not enough that we remain well versed in new media trends. We owe it to our clients to remain at the forefront of innovation, dedicated to developing new ways to reach the consumer. That's what it all comes down to – connecting with your audience through any means necessary. Innovation and campaign integration mean nothing unless you can make that connection which changes perception and ultimately behavior.

